Leave Your Mark

Aliza Licht is a global fashion marketing and communications executive, and the former voice behind the wildly popular DKNY PR GIRL Twitter feed that boasted over half a million followers. Known for her chatty and intimate tone, she became beloved for her top-notch career advice and her enthusiasm for mentoring. In Leave Your Mark, Aliza tells her story, complete with The Devil Wears Prada-esque moments and insider secrets. Drawing invaluable lessons from her experience as a top fashion publicist, Licht shares advice, inspiration, and a healthy dose of real talk. She delivers personal and professional guidance for people just starting their careers and for people who are well on their way. With a particular emphasis on communicating and building your personal brand, Aliza is your sassy, knowledgeable guide to the contemporary working world, where personal and professional lines are blurred and the most important thing you can have is a strong sense of self.